For Hosts & Advertisers
Terms & Conditions
These terms apply to businesses that host one of our community boards, businesses that advertise on them, and anyone who uses our website. Choose your terms below, and read them along with the agreement you sign with us.
Terms & Conditions
Last updated October 7, 2026.
SECTION 01Acceptance of These Terms
These Terms & Conditions ("Terms") are an agreement between you and Rodriguez Heritage Enterprises LLC, doing business as Above The Line Marketing ("Above The Line Marketing," "we," "us," or "our"). By using abovethelinemarketing.com, submitting a form, signing an agreement with us, or using our Services, you agree to these Terms and to our Privacy Policy. If you are agreeing on behalf of a business, you confirm you have authority to bind that business.
SECTION 02Our Services
Above The Line Marketing places community boards inside local host businesses at no cost to the host and sells advertising space on those boards to local businesses. Each host signs a Host Agreement and each advertiser signs an Advertising Agreement (each, an "Agreement"). If your Agreement and these Terms conflict, your Agreement controls. Terms that apply only to hosts or only to advertisers are in Section 3.
SECTION 03Host & Advertiser Terms
Choose the terms that apply to you. Click a heading to open it.
HostsHost Terms & Conditions
These terms apply to businesses that host one of our Community Boards (a "Host").
- Term. A board placement runs for 12 months, starting on the day the board is installed at the Host location.
- The board is ours. Every Community Board, including its frame, display, and advertiser panels, remains the property of Rodriguez Heritage Enterprises LLC d/b/a Above The Line Marketing at all times. Hosting a board does not give the Host any ownership of it, and the Host may not sell, lend, or give it away.
- No cost to host. Hosting a board is free. Unless your Host Agreement says otherwise, Hosts do not pay for, and are not paid for, hosting a board.
- The Host's space. The Host may put whatever it wants on its part of the board, as long as it does not cover or block any advertiser.
- Keep it visible. The Host agrees to keep the board in the agreed location, where customers can see it, and not to move it or change the advertiser section.
- Access. The Host agrees to give us reasonable access during business hours to install, update, maintain, inspect, or remove the board.
- Damage. If the board is damaged, lost, or stolen, the Host agrees to tell us promptly. Because the board is our property, we decide whether to repair it, replace it, or remove it.
- Ending the arrangement. How either side can end the arrangement before or after the 12 months is set out in the Host Agreement. When the arrangement ends, we will remove the board.
AdvertisersAdvertiser Terms & Conditions
These terms apply to businesses that buy advertising space on one of our Community Boards (an "Advertiser").
Fees and Payments
Fees are as stated in your Advertising Agreement and are due as described there. Payments are processed by third-party payment processors. Any cancellation or refund terms are those stated in your Advertising Agreement.
Your Ad Content and Proof Approval
You provide the logos, images, text, and business information for your ad. You confirm that you own or have permission to use everything you send us, and that it is accurate and lawful.
We will design your advertisement and send you a proof. Nothing is finalized until you approve it. Please check the proof carefully, because we produce the ad exactly as approved.
We may decline or ask you to change content that is unlawful, misleading, offensive, infringes someone else's rights, or is not acceptable to the Host location.
Ownership of Ads and Designs
You keep ownership of the logos and content you provide, and you give us permission to use them to design, produce, display, and promote your advertisement during your term. The designs, board layouts, website content, and materials we create remain the property of Above The Line Marketing unless your Advertising Agreement says otherwise.
Advertising Term and Placement
- Unless your Advertising Agreement says otherwise, each advertising placement runs for 12 months.
- The 12-month term begins on the day your advertisement is installed and displayed at the Host location, not on the day you sign or pay.
- Your ad is placed on the Community Board at the Host location named in your Advertising Agreement. Host locations are independent businesses. We do not guarantee foot traffic, views, leads, or sales.
- If a Host location becomes unavailable during your term, we will contact you to discuss available options.
SECTION 04Electronic Signatures and Records
You agree that agreements, notices, and other documents may be provided and signed electronically, and that your electronic signature has the same effect as a handwritten signature. This applies to both Host Agreements and Advertising Agreements.
SECTION 05Text Message Program Terms
By providing your mobile number and agreeing to receive texts from Above The Line Marketing, you consent to receive text messages about your account, agreements, ad proofs, board installation and placement updates, appointments, and, if you opted in to them, promotions. These messages may be sent using automated technology.
- Message frequency varies.
- Message and data rates may apply.
- Reply STOP to cancel at any time. Reply HELP for help.
- Consent to receive marketing texts is not a condition of any purchase.
- Carriers are not liable for delayed or undelivered messages.
See our Privacy Policy for how we handle your information. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
SECTION 06Disclaimers and Limitation of Liability
Our website and Services are provided "as is" and "as available." To the fullest extent permitted by law, we make no warranties beyond those stated in your Agreement, and we do not guarantee any particular advertising results.
To the fullest extent permitted by law, Above The Line Marketing will not be liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits or revenue. Our total liability for any claim relating to the Services will not exceed the amount you paid us for the Services giving rise to the claim in the 12 months before the claim.
SECTION 07Indemnification and Governing Law
You agree to indemnify and hold harmless Above The Line Marketing from claims arising out of the content you provide or your breach of these Terms.
These Terms are governed by the laws of the State of Texas, without regard to its conflict-of-law rules.
SECTION 08Changes to These Terms
We may update these Terms from time to time. When we do, we will change the "Last updated" date above. Changes do not alter an Agreement you have already signed unless you agree.
SECTION 09Contact Us
Questions about these Terms? Reach Rodriguez Heritage Enterprises LLC d/b/a Above The Line Marketing, McAllen, Texas, through our Contact Us page.